Yautepec gallery
February 2010
Keywords
Gallery, Identity, Logo, Mexico, Variable identity
Located in Mexico City, Yautepec is an art gallery focusing on regionally-based emerging artists. The gallery originated in a neglected, multi-level former food preparation facility allowing for three separate, simultaneous exhibitions. Reflecting this programmatic flexibility, the Yautepec typographic identity changes imagery for each show, from one to three image strips at a time.


